Personalized licence plate slogans rejected by ICBC in 2023
DNT HIT, IXLR8, and CRASH1 didn’t make the cut, nor did FRBALL, SO-HIGH, and UNSAFE.
These are among approximately 2,600 other personalized licence plate slogans you won’t see on the road in B.C. according to the Insurance Corporation of BC.
In 2023, ICBC received 9,500 slogan requests from B.C. drivers looking to add a personalized licence plate to their vehicle, with 73% approved and 27% rejected.
“ICBC’s dedicated team meticulously reviews every application to ensure each slogan is appropriate to display on a B.C. licence plate,” said Sandy-Anne Dodig, ICBC’s Manager of Insurance Operations Support.
“A personalized licence plate can be a creative way to express yourself, and we encourage drivers to review the criteria and guidelines on icbc.com prior to applying.”
Slogans are rejected if they don’t meet guidelines and criteria or if they’re deemed objectionable. For instance, if they’re discriminatory, sexually suggestive, abusive or derogatory in any language.
Personalized licence plates are available for regular passenger vehicles, motorcycles, vans, light trucks and motor homes.
More information on personalized licence plates and how to apply is available on icbc.com.